Project:

Open City Documentary Festival 2018

Role:

Brand Identity

Website

Print

Marketing

Editorial

Date:

July 2018

Credits:

Web development by Outpost

Festival photography by Andrew Northrop, Udall Evans, Esther Zheng, Danielius Gedvilas & Hannah Binney.

This project was undertaken as part of former design studio, Passport.

Celebrating the art of non-fiction, Open City Documentary Film Festival creates a space in London to nurture and champion the art of creative documentary. Held over 7 days, the festival consists of international non-fiction film, audio & cross media, as well as filmmaker Q&As, industry panels, workshops and parties.

Open City required a refresh of the identity for the 2018 festival that could work alongside its existing logo and our aim was to visually reflect the organisation as an outlet for bold storytelling and the poetic approach to communication of ideas. To achieve this, we created free-flowing graphic assets from painted overlays and combined these with unconventional layouts which helped to achieve a literal visual link to film as 'art form'. The festival programme was a core piece of the print collateral which we designed to include a mirrored cover which served as an acknowledgement that documentaries in their strictest form reflect the experiences around you.